Google Adwords model for every thing… monthly groceries, flights, fashion etc

What I am writing will be nothing new to some.

Upon extrapolating the Google Adwords model into the future, I can see a Google Adwords perpetual auction developing for every thing from you monthly groceries at Coles and Walmart, to fashion, to restaurant reservations, to telephony rates, you name it.

Direct auctions with orders and payment taking place directly with the manufacturer, sure there will be some hurdles moving towards this model, but cash is king, commerce drives innovation.

I have always been a fan of the stock market and how the market place dynamically decides the value of things.

The below offer an interesting couple of developments for ponder over the next few years, particularly for the insulated Australian media market place as traditional labor intensive and cost inhibitive industries open up.

Just like the home recording boom in the music industry one might say.

DIY TV Sales Camping Manager

http://www.google.com/adwords/tvads/demo.html

DIY TVCs

http://www.commercialcreator.com/home.mov

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About the Author

Jamie is passionate about people, business and technology. He works at Next Digital one of Australia's big 5 full service digital agencies across a range of SMEs to large ASX listed companies. He is a Senior Account Manager with a wealth of experience and enjoys mountain biking, Muay Thai/BJJ, reading, business thinking and technology.